TY  - BOOK
A1  - Esch, Franz-Rudolf
A2  - Kochann, Daniel
TI  - Kunden begeistern mit System
T2  - In 5 Schritten zur Customer Experience Execution
SN  - 9783593441368
PY  - 2019
KW  - Kundenbindung
KW  - Customer retention
KW  - Kaufmotiv
KW  - Consumer motivation
KW  - Kundenanalyse
KW  - Touchpoint
KW  - Customer Journey
KW  - Kundenreise
KW  - Kundenerleben
KW  - Kontaktpunkt
KW  - Customer Experience
KW  - Customer analysis
UR  - http://www.content-select.com/index.php?id=bib_view&ean=9783593441368
UR  - https://content-select.com/de/portal/media/view/5c0beb09-bcb8-43e2-8307-2b70b0dd2d03
PB  - Campus Frankfurt / New York
CY  - 60486 Frankfurt/Main
LA  - ger
ER  -