TY  - BOOK
A1  - Schönbohm, Avo
A2  - Urban, Katharina
TI  - Can Gamification Close the Engagement Gap of Generation Y?
SN  - 9783832595272
PY  - 2014
KW  - Motivation
KW  - Engagement
KW  - Generation Y
KW  - Gamifaction
UR  - http://www.content-select.com/index.php?id=bib_view&ean=9783832595272
UR  - https://content-select.com/de/portal/media/view/58a1c67b-3b78-4a1a-896d-3edeb0dd2d03
PB  - Logos Verlag
CY  - Berlin
LA  - eng
ER  -