@book {9783965570399, 
	title = "Weiterbildungsmarketing",
	editor = "Geissler, Harald",
	isbn = "9783965570399",
	year = "1997",
	edition = "1",
	keywords = "Bildung, Marketing, Markt, Weiterbildungseinrichtung, Weiterbildungsmarkt, Marketingkonzepte",
	url = "http://www.content-select.com/index.php?id=bib_view&ean=9783965570399",
	url = "https://content-select.com/de/portal/media/view/5bd33652-0e40-40c5-a27c-664eb0dd2d03",
	publisher = "Ziel-Verlag",
	language = "ger",
}