@book {9783593413211, title = "Ausweitung der Konsumzone", author = "Blümelhuber, Christian", isbn = "9783593413211", year = "2011", edition = "1", keywords = "Marketing, Werbung, Manipulation, PR, Öffentlichkeitsarbeit, Public Relations, Advertising", url = "http://www.content-select.com/index.php?id=bib_view&ean=9783593413211", url = "https://content-select.com/de/portal/media/view/519cc279-0590-4626-b534-253f5dbbeaba", publisher = "Campus Frankfurt / New York", language = "ger", }