@book {9783593459080, 
	title = "Personal Brands",
	author = "Pott, Oliver",
	isbn = "9783593459080",
	year = "2024",
	edition = "1",
	keywords = "Marketing, Markenführung, Sichtbarkeit, Personal Branding, Wissen zu Geld, Raus aus dem Stundenlohn, Sichtbar!",
	url = "http://www.content-select.com/index.php?id=bib_view&ean=9783593459080",
	url = "https://content-select.com/de/portal/media/view/65c6368a-8ab0-4481-a666-4dd6ac1b000f",
	publisher = "Campus Frankfurt / New York",
	language = "ger",
}